Product update - Faster Onboarding

LONDON – 17th July 2025 – August, the all-in-one rental app for small landlords, today unveiled a faster, smarter onboarding experience that helps landlords get set up in record time.

The new flow cuts unnecessary steps, introduces clearer guidance, and makes it easier for users to pick up where they left off if they drop out partway through. Enhanced field validation ensures data is captured accurately the first time, reducing frustration and rework.

Problem

We received feedback that our onboarding flow could do with a few improvements. Users cited too many steps and unclear instructions. We also saw that missing data caused users to abandon setup or complete it incorrectly.

Solution

So we fixed it. August’s improved onboarding flow removes friction, shortens the time to first value, and provides a clear return path for users who pause and return later.

Key Features

• Faster onboarding: A leaner process with fewer steps, so landlords can add their first property and start managing it in minutes.

• Clearer process steps: Guided progress indicators show exactly what’s next, reducing guesswork.

• Smarter fallbacks: If a user drops out mid-setup, they can seamlessly resume without losing progress.

• Improved field validation: Instant feedback catches errors early, saving time and ensuring cleaner data.

“Our goal is to help landlords see value from August as quickly as possible,” said Sam Cope, Founder of August. “This release streamlines setup, makes the process clearer, and ensures that even if you pause halfway through, you can pick up right where you left off without missing a beat.”